Anatwine Charity Bike Ride 2020 At the start of 2020 an idea was hatched for a small team of volunteers to cycle from our HQ in Cheltenham (UK) to the Adidas offices in Amsterdam (with a tour of some of Anatwine’s other partners along the way) in order to raise money for our chosen charity, Acorns Children’s Hospice. Originally planning to complete the cycle in July, the group set about their training in preparation for the cross-sea trek back in January. Then, alas, Covid-19 struck… 23rd September 2020
adidas extend Anatwine partnership for a further 3 years Cheltenham, UK. 24 July 2019 - Anatwine have today signed a new 3 year contract extension to continue providing digital middleware managed services for the adidas Partner Program. adidas have an ambitious growth plan for its successful Partner Program & they required a technology partner that could enable their connections to strategic digital partners, as well as enhancing existing connections across the digital marketplace. Anatwine have worked with adidas since its inception and this contract extension will continue to evolve… 23rd July 2019
How are traditional retailers using technology and apps to stay relevant? Online-only retailers are changing the face of commerce for consumers and retailers alike: benefitting from a lack of hefty costs associated with brick and mortar stores, all of their investment is focused on creating user friendly technology and enhanced shopping experiences. In the face of such strong competition, there is a clear need for development work and longer term strategy reviews from high street and omnichannel stores to remain relevant. For traditional retailers, creating innovative technology which can keep up… 4th July 2019
Free returns are becoming a thing of the past. Here’s why… Whether via Royal Mail, a delivery van, or even a moped courier, sending and receiving parcels has always been a paid-for resource, with same- and next-day delivery attracting premium fees due to their speed and convenience. This has been the case for centuries, but developments in eCommerce have seen several retailers begin to waive delivery fees for purchases over a certain spend threshold, or else offer unlimited deliveries for a nominal annual fee. As a result, the last decade has… 26th June 2019
How fashion rental became a significant player in the eCommerce game A little over a decade ago, as eCommerce was finding its feet, a few savvy entrepreneurs spotted a gap in the market for luxury fashion rentals online. Whilst suit hire companies like Moss Bros have long acknowledged that men’s occasionwear is far more practical on a rental basis, the majority of the fashion industry have historically failed to recognise that purchasing multiple designer gowns to wear once and discard is not hugely practical, nor do we wish to be photographed… 18th June 2019
A day in the life of: Greg Proctor, Project Manager Anatwine deliver integration projects on a huge scale, and our Delivery Team is crucial to this process! Our Project Managers are responsible for ensuring the smooth and successful conclusion of projects to maximise Anatwine’s efficiency and keep our clients happy. We caught up with Greg to get some more insight into what a day in the life of an Anatwine Project Manager looks like. Name: Greg Proctor Job title: Project Manager What does it mean to be a Project Manager… 11th June 2019
The biggest changes ahead for eCommerce Anatwine celebrate our 6th birthday this year, and we have been reflecting on how much industry change we’ve seen since our inception back in 2013. From the rise of social media and subscription services to unlimited next- and same-day delivery programmes, eCommerce remains just as fast-paced in 2019 as when Anatwine began. We have been on an incredible technology journey and continue to innovate every day, ensuring we are constantly developing market leading solutions which keep up with industry demands.… 5th June 2019
If fashion retail is in decline, how are so many youth-centric brands bucking the trend? It is no secret that a number of fashion brands and retailers are struggling to turn a profit in the current economy. Endless reports note the plight of the high street and a shift in consumer buying habits, with a stream of former retail giants going out of business or majorly downsizing. And yet, amongst the constant stream of profit warnings and redundancies, there are those few headlines which contradict the downward trend entirely, with reports of surging revenues and… 30th May 2019
‘Sustainability’ is the eco buzzword of 2019; a handful of brands & retailers are proving that it’s not just hype With more awareness than ever of the effects of human behaviour on the health of our planet, how are the retail and fashion industries trying to make a positive difference? 2018 saw a huge change in public awareness of the negative impact that single use plastic has on our ecosystem; David Attenborough’s Blue Planet II revealed floating plastic islands in the middle of the ocean, and appalled Britons began to shift towards a plastic-free way of life. UK supermarkets have… 13th May 2019